Although I suspect you are probably not technically allowed to do it, I doubt there’s an SEO in the land who hasn’t scraped Google search engine results to analyse them,...
Time series data have a reputation for being somewhat complicated, partly because they’re made up of a number of different components that work together. At the most basic level these...
Neither Google Search Console nor Google Analytics gives you access to the data found in both systems in one place. However, with a bit of ingenuity and some relatively simple...
The Google Autocomplete feature, or Google Suggest as it was previously known, has become a part of everyday life for us all. Start typing a search term into Google, and...
Ecommerce copywriters are busy people and don’t have the privilege of having eagle-eyed sub editors to sub-edit their copy and check it for spelling mistakes or grammatical issues, as magazine...
Purchase latency or customer latency is a measure of the number of days between a customer’s orders and is one of the most powerful features in many propensity and churn...
As I explained in my previous post, many B2B ecommerce businesses spend huge amounts on procuring third-party data for companies they wish to target. However, with some data science skills...
According to the Harvard Business Review, the role of data scientist is said to be “the sexiest job of the 21st century”. Data science and data engineering skills are said...
Product matching or data matching is a computational technique employing Natural Language Processing and machine learning which aims to identify identical products being sold on different websites, where product names...
